Cultural Norms and Cultural Differences

The Art of Crossing Cultures

Practical insights vs. Anthropological/Communications Studies concepts

“I knew little about the field [of intercultural communication] at the time [the first edition was written in 1989].” (Storti, The Art of Crossing Cultures, “Preface to the Third Edition,” p. viii).

What definition of culture is appropriate?

“Today we are going to the Opera,” said the lady with the red hat. “Oh an evening of culture,” responded her boyfriend, piercingly staring into her eyes, hoping she will change her mind.

Objective vs. Subjective Culture

*Objective culture

Tangible

Food, clothing, art, architecture, music, holidays, etc.

More likely to be formally learned

People tend to identify a culture with its objective aspects

*Subjective culture

Intangible

Unconsciously shared patterns of thought, behavior and communication

Informally learned

Example of communication

Verbal vs. non-verbal

Variable across space

Between countries

Within countries

Regional differences

Urban vs. rural differences

Religious/Ethnic subcultures

Changeable over time

Personal level

Historical level

Country vs. Culture Shock

According to Storti, what are the differences between each type of shock?

What are the different causes of each type of shock?

“Getting used to curry isn’t the same as getting used to people who eat curry,” (Storti, p. 26).

What is the difference between cultural incidents (conflicts) and culture shock?

*Country shock

Differences in food, climate, infrastructure, etc.

Primarily physical reaction

Secondary psychological impact

*Culture shock

Differences in subjective culture

Accumulated cultural incidents (conflicts)

Primarily psychological reaction

Secondary physical impact (Storti, p. 22)

*Cultural incidents (conflicts)

*Type 1 vs. *Type 2

Vary with depth of immersion

Travel

Tour group vs. self-arranged travel

Globe Trekker

Study abroad

American vs. indigenous school

Dorm vs. home stay

Work abroad

American vs. indigenous organization

Discussion: Storti, "A Typical Morning in Cairo" (pp. 42-49)

1. List the subjective cultural conflicts (Type I and Type II) that Claire experienced in "A Typical Morning in Cairo" (pp. 42-49). What differences in values and communication styles caused these particular cases of cultural conflict?

2. If you have lived or studied abroad, provide examples of cultural conflicts from your own experiences. If possible, explain the nature of cultural differences that caused the conflicts.